JustLaunched

JustLaunched is a curated SaaS launch directory built specifically for indie hackers, solo founders, and small teams who want their product to be discovered by real early adopters, not buried in noise. It serves as a launch platform where you book a specific date on the calendar, go live in a feed populated by actual buyers and builders, and start collecting votes, traffic, and backlinks from day one. The core value proposition is simple: instead of launching into a void, your product enters an ecosystem designed for visibility and growth. Every listing gets its own dedicated page with a branded social card, ensuring that when you share your launch on social media or in communities, it looks professional and compelling. Beyond the initial launch day, JustLaunched focuses on sustaining momentum. It offers a weekly newsletter that features your product to a growing subscriber base, built-in sharing loops that encourage organic amplification, and a done-for-service called Directory Blast that submits your product across dozens of high-authority directories. This evolution from a single launch event into an ongoing growth engine makes it ideal for founders who want their SaaS to progress from obscurity to traction. With over 900 launches already live and a rapidly growing community, JustLaunched is free to submit, with paid upgrades available only when you want to skip queues, get promoted, or hand off the busywork of directory submissions.

Curated Launch Calendar with Branded Pages

Book a specific launch date on the public calendar and go live alongside other SaaS products in a feed sorted by day, category, and traction. Each listing receives its own dedicated page with a fully branded social card, so when you share your launch on Twitter, LinkedIn, or other channels, it displays a professional preview that drives clicks and credibility. This transforms your launch from a simple post into a shareable asset that looks good everywhere.

Daily and Category Based Discovery Feed

Your product appears in a dynamic feed that users can browse by day, category, or search term. With 14 categories ranging from AI and Machine Learning to Finance and Health, your SaaS reaches the right audience from the start. The feed prioritizes freshness, showing new launches first, and allows users to filter by tags like Growth, Analytics, or Security, ensuring your product is seen by people actively looking for solutions in your space.

Weekly Newsletter and Built In Sharing Loops

Every product listed on JustLaunched gets featured in a weekly newsletter sent to a growing subscriber base of builders and early adopters. This provides recurring visibility beyond your initial launch day. Additionally, the platform includes built-in sharing loops that encourage users to upvote and share your product, creating a network effect where each interaction amplifies your reach organically, helping your product evolve from a single launch into a sustained growth cycle.

Directory Blast Done For You Service

For founders who want to accelerate their growth without spending hours on manual submissions, JustLaunched offers Directory Blast. This done-for-you service submits your product across dozens of high-authority directories, building backlinks and driving traffic from multiple sources simultaneously. It handles the busywork of finding and submitting to directories, allowing you to focus on product development while your product gains traction across the web.

Launching a New SaaS Product to Early Adopters

A solo founder has just finished building a new analytics tool and needs to find the first 100 users. They book a launch date on JustLaunched, create a listing with a branded social card, and go live in the daily feed. Within hours, their product is being seen by a curated audience of builders and buyers who are actively discovering new SaaS tools. The founder collects upvotes, traffic, and backlinks, turning a quiet launch into a visible growth event.

Building Backlinks and SEO Authority for a New Site

A small team launches a productivity app and wants to improve its search engine ranking quickly. They use JustLaunched to get a listing page with a branded social card, which itself becomes a backlink source. Then they upgrade to the Directory Blast service, which submits their product to dozens of high-authority directories. This builds a network of backlinks that boosts domain authority and drives organic traffic over time, helping the product grow beyond the initial launch.

Sustaining Momentum After Launch Day

A founder launches their SaaS on JustLaunched and gets initial traction, but worries about fading into obscurity. The platform's weekly newsletter features their product to subscribers, and the built-in sharing loops encourage users to spread the word. The founder also uses the directory blast to get listed on multiple platforms, ensuring their product remains discoverable for weeks and months after the initial launch. This turns a one-time event into an ongoing growth cycle.

Testing Market Demand Before Full Development

An indie hacker has a concept for a new SaaS but is unsure if there is market demand. They create a simple listing on JustLaunched with a landing page and branded social card, then share it with their network. The votes, comments, and traffic they receive provide real-time validation. If the response is strong, they proceed with full development. If not, they pivot without wasting months of effort. This makes JustLaunched a low-risk market testing tool.

How do I submit my product to JustLaunched?

Submitting your product is free and straightforward. You create an account on the JustLaunched website, click on the Submit Startup button, and fill out the listing form with your product name, description, category, tags, and a link to your website. You then select a launch date from the available calendar slots. Once submitted, your listing goes live on that date in the daily feed, complete with a branded social card that you can share immediately.

What is Directory Blast and how does it work?

Directory Blast is a done-for-you service where the JustLaunched team submits your product across dozens of high-authority directories. Instead of manually finding and filling out submission forms for each directory, you provide your product details once, and the team handles the rest. This builds backlinks, drives referral traffic, and improves your search engine visibility. It is an optional upgrade for founders who want to accelerate their growth without doing the busywork themselves.

Can I get featured in the newsletter or as an editorial pick?

Yes, every product listed on JustLaunched is automatically included in the weekly newsletter that goes out to subscribers. Additionally, the editorial team selects featured launches each day that are highlighted at the top of the feed. These editorial picks receive extra visibility. While there is no guarantee of being selected as an editorial pick, having a strong product description, clear value proposition, and a well-designed listing increases your chances of being featured.

Is JustLaunched free to use and what do the paid upgrades include?

JustLaunched is completely free to submit your product and get a listing page with a branded social card. You can launch, collect votes, and get traffic without paying anything. Paid upgrades are optional and include features like skipping the queue to get a faster launch date, getting promoted in the newsletter or on the homepage, and purchasing the Directory Blast service. These upgrades are designed for founders who want to accelerate their growth or hand off the busywork of directory submissions.